Custom shoe market growing

While you may be aware that Nike offers their customers the opportunity to design their own shoes online, other shoe companies are joining the custom craze.

Vans is the latest entry to the custom sneaker market. And actually, whether you like your shoes plain or crazy, Vans offers some good buys. If you don’t mind a pair of custom shoes at a cost of $50 dollars and up, click here to play around with Vans options and colors.

Vans custom shoes

It is actually very simple, and rather fun. In less than two minutes I was able to create the ugliest pair of shoes I’ve ever seen. I’m sure you’ll do better.

Nike is more costly with custom shoe prices starting at a minimum of $80, but you can try designing your own pair with a few clicks by going here.

While Vans has set their sites on younger consumers, Nike and their custom NikeiD program cater to an older, more affluent crowd.  For now, both Vans and Nike concentrate on customizing the look of the shoe rather than the fit.

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