It’s 3 p.m. on a Wednesday and Matt Hecht is, as usual, deep into his sewing.

The methodical repetition of his needlework at a kitchen table in his parents’ home sometimes goes on for hours without pause.
The 25-year-old Congers resident has lived in the woods at “rainbow gatherings,” hopped trains across the country, abused alcohol and once lived in a Nyack yoga studio’s bathroom when he was fighting with his parents – a nurse and a biologist.
After many dead-end jobs at supermarkets and mall stands, Hecht said he’s found his calling: making custom clothing emblazoned with his rough-stitch design and “Life’s Hectic” motto.
“If anyone says their life isn’t hectic, they either have no idea or they’re lying,” Hecht joked, looking up intermittently while patching together a T-shirt. “Last name’s Hecht, always been hectic – hectic became associated with me and hectic things have happened.”
He keeps piles and piles of his T-shirts, hoodies and jeans patched with his nom de guerre in his room, where he painted the walls with a jagged mess of flowers, flames, and splashes of color. He sews everything by hand, spending hours on each piece. He said a single T-shirt will take him about 4 1/2 hours to produce.
Full story here.
Category Careers in Apparel, Designers | 0 Comments »Asda aims to become the UK’s top value-clothing etailer at it prepares to launch its first transactional website for its George line.
The supermarket, owned by Wal-Mart, will open the online store for its clothing range in September. The site will showcase almost all 3,000 George products.
Category Uncategorized | 0 Comments »Japanese companies do a good job of using technology generally. Now some of their companies are turning their attention to how technology can be used to sell clothing.
In recent years “How close can it get to the real thing?” has been becoming the valued standard of the world that is computer graphics.

One ambitious project is the “Magic Mirror.” The Magic Mirror created by Digital Fashion Ltd. is a mirror of fantasy in which people looking into the magic mirror will see a reflection of themselves adorned in their personally selected garment. The movements in the mirror will match the user’s movements, with the silhouettes of the garment also moving in sync. The user can continue to change outfits until a final selection is made.
In other words, this will create a virtual dressing room.
The Magic Mirror works with the aid of DressingSim, also created by Digital Fashion, Ltd.
DressingSim can be largely broken down into two separate technologies. The first is using computers to create three-dimensional clothing forms from two-dimensional paper patterns. The second technique involves creating movement by transferring the physical properties of a material onto clothes programmed into the computer. Combined these technologies convey how clothes move as if they were being worn and walked in by an actual human being.

Summary: Before the actual assembly and sewing of material after a pattern has been decided upon, people can now confirm with their own eyes through the computer what sort of silhouette and movement these clothes would have. Furthermore, by trying silk, cotton, wool, or any other materials in the simulation, it is possible to choose the fabric that is appropriate for each design.
Category Uncategorized | 0 Comments »