The full article from the October 6, 2007 UK’s The Times can be clicked on here.

First couple of paragraphs reproduced below:

The Charles Tyrwhitt founder has moved between Eton and Jermyn Street but not in a seamless fashion

Nick Charles Tyrwhitt Wheeler looks baffled. He has been introduced as the managing director, so who is his chairman? He shrugs. “I suppose I am. We don’t go in much for titles.”

Wheeler has the luxury of taking such a relaxed approach to corporate governance because the business he founded in 1986 while still at university has grown from a single shirt sold from his room in Bristol’s Victoria Square to annual sales of £50 million without recourse to much outside capital.

Tyrwhitt is an old family name and he chose his second and third names for the business because “I thought it sounded better than Nick Wheeler. Nobody can pronounce it” – it’s ‘Tirritt’ – “and nobody can spell it, which in the internet age is a shame.” Mr Wheeler is, he admits, probably better known as Mr Chris Rucker, his wife being the entrepreneur of that name behind The White Company, the home furnishings business. Their former home in Shropshire has featured in several publicity shoots.

Tyrwhitt has migrated from its own mail order beginnings through the internet and on to the high street, with nine stores, two of them in Manhattan. We meet at …

Category Charles Tyrwhitt Shirts | 0 Comments »

Leave a Reply